by REM Bot | Oct 6, 2025 | The Leads Are Sh*t, Webinars & Podcasts
The traditional listing presentation is evolving. Sellers today are more informed, more cautious, and more emotionally invested in the process than ever before. Winning their business is no longer about who can talk the fastest or show the flashiest comps. It is about...
by Andrew Fogliato | Aug 13, 2025 | Sales & Marketing
Recently, I asked ChatGPT a simple question: “Who’s the best real estate agent in Newmarket?” It gave me a list of names. Only one of them I recognized and I’ve been around long enough to know the serious players where I live. That moment stuck with me. Not because...
by Web of Words | Jul 11, 2024 | Advice for Agents, Sales & Marketing
Now more than ever, people rely on the internet for just about everything — from shopping for products to reading reviews and looking for solutions to their problems. For you as a real estate agent, this means that potential clients are just a click away from finding...
by Ali Sertage | May 30, 2024 | Advice for Agents, Sales & Marketing
As a real estate agent, establishing credibility and attracting new clients hinges on social proof — and nothing showcases your expertise quite like client testimonials. Testimonials serve as a valuable asset to your real estate business, providing a powerful...
by David Greenspan | Mar 3, 2022 | Advice for Agents
We talk a lot about the professionalism in the industry and about how we can make it better. We also often wonder whether or not that social media post is real or not…is that really them, do they actually own that, is that really who they are? Well, the two go...